Mr. Simkin is a Broadway producer of such Tony award winning hits as I Am My Own Wife, Death of a Salesman, Long Days Journey Into Night and the The Crucible. He has also produced I Am My Own Wife and Death of a Salesman on the West of London.  Toby developed Broadway concepts and strategies within the China region that secured a national theatre network and enabled Broadway touring productions to be presented throughout China.  In Beijing, Shanghai and Hangzhou - 42nd Street.  He has worked extensively in the broadway internet and broadway marketing industry throughout Australia, the U.S., England and Canada, with more than 120 shows, ranging from the Broadway shows of Blood Brothers and Victor/Victoria, to the live concert spectacular of The 3 Tenors to international tours of The Shanghai Ballet. He produced a critically acclaimed production of The Long & The Short & The Tall and was Stage Manager of the Royal Command Performance of The Tempest, starring Keith Michell, which opened the XII Commonwealth Games Festival in 1982. Mr Simkin produced a recording of a new musical The Promised Love in Leningrad, Russia during the coup. Over the last twelve years Mr. Simkin has worked in the entertainment technology sector, both for Microsoft Corporation and as an entrepreneur creating over 150 theatrical internet web sites for the vast majority of Broadway shows, joint technology ventures and bulletin board systems.  Mr. Simkin pioneered bringing broadway theatre to the Internet with a Bulletin Board Service in 1989 called ShowCall in conjunction with the League of American Theatres & Producers.  Since then, Toby has produced and developed websites for broadway shows, broadway plays, broadway musicals and generally, the majority of broadway theater.  Mr. Simkin pioneered bringing Broadway theater to the Internet in 1995 with a web site for the broadway show Victor/Victoria. In March of 1994 he built his first web site.  In April of 2000, Mr. Simkin sold the Internet company he founded in 1995, Theatre.com.  Mr. Simkin was Associate Producer of the Tony Award nominated Broadway play revival of Arthur Miller'sThe Crucible starring Liam Neeson and Laura Linney.  He is Associate Producer ofLong Day's Journey Into Night starring Vanessa Redgrave, Brian Dennehy and Philip Seymour Hoffman. In addition, Toby is managing all broadway internet and broadway marketing initiatives online for Long Day's Journey. He is currently involved with the Broadway production of I Am My Own Wife.   In conjunction with Nederlander Worldwide Entertainment, Toby produced 4 Broadway shows directed/choreographed by Wayne Cilento for Celebrity Cruises to launch the Constellation in Europe. Broadway Plays include Long Day's Journey Into Night and The Crucible. Mr. Simkin is currently Executive Producer of Nederlander Worldwide Entertainment, responsible for the development and production of new business in both the legit, cruise, technical & web industries and foreign markets, and producing Savion Glover improvography throughout the world.  He also served as Chief Technology Officer of Broadway Digital Entertainment, managing the broadway internet and broadway marketing for the Broadway Theatre Archive and Broadway Tonight series, and is a consultant to Music Theatre International, the leading licensor of the majority of broadway musical theatre, responsible for all broadway internet and broadway marketing.