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Toby Simkin

Toby Simkin


Theatrical Producer
中文

en francaise

Toby is a prolific theatrical impresario – in North America, Australia, China, Europe and between.    Through his wholly owned Chinese corporation, Toby consults with various live and film entertainment companies, and controls worldwide rights to various new musical & film projects in development including SacrificeOpen in a New Window of Yang GuiFei (Musical & Film), Tea 4 Two (Play & Film)  and The Great Big Chinese Show (tour) as well as various live theatrical entertainment projects. 

Since 1982, Toby has been privileged to work with major Oscar®, Tony® and Grammy® winning stars and has produced, managed and/or marketed over 150 productions bringing unparalleled experience within the theatrical community.  Highlights of major productions include Eileen Atkins in The Female of the Species (West End); Jefferson Mays in Tony® Award winning I Am My Own Wife (West End, Broadway and USA tour); Brian Dennehy in Tony® Award winning Death of a Salesman  (West End and Broadway); Vanessa Redgrave, Brian Dennehy and Phillip Seymour Hoffman in the Tony® Award winning Long Day’s Journey into Night  (Broadway); Liam Neeson and Laura Linney in Tony® Award nominated The Crucible (Broadway) and Julie Andrews in Victor/Victoria (Broadway). 

In Asia, as V.P. Asia Pacific and Executive Producer of TML Enterprises, Korea and Taiwan tours of Jekyll & Hyde starring Brad Little and Korean, New Zealand and Singapore tour of The Rocky Horror Show and the Australasian production of A Chorus Line.  As V.P. & Executive Producer of Nederlander Worldwide Entertainment (since 2000) include mainland China tours of 42nd Street; Elton John & Tim Rice's AIDA, the light spectacular LUMA, and FAME the musical, and consulting work in Istanbul, Turkey, and Taiwan.

Toby co-produced
The 3 Tenors
in a
new years eve
engagement in 1995.

Other production credits worldwide include Plácido Domingo, José Carreras and Luciano Pavarotti in The 3 Tenors; Forever Plaid; Blood Brothers (UK, Canada and Broadway); Countess Rula Lenska in Temptation (West End); Jerry Lewis in Damn Yankees (West End); The Shanghai Ballet’s White Haired Girl; Savion Glover; Arsenic and Old Lace; Driving Miss Daisy; Victor Garber in Love Letters; plus marketing over 120 Broadway/Off-Broadway/West End shows and tours from Annie to W;t.

An award-winning internet pioneer, Toby is credited with leading the Broadway theatre industry into cyberspace in the early 1990s. Toby served as President and Chief Operating Officer of Theatre.com Inc., a company he founded as Buy Broadway in 1995, which grew from a personal vision for how to reach more international ticket buyers to a public corporation in 1998 and sold in 2000.  During this period, he personally produced the vast majority of online marketing campaigns for over 100 Broadway shows and 50 companiesOpen in a New Window on Broadway and in the West End. Shows that Toby has been involved in marketing have garnered an additional 243 Tony® nominations and 96 wins.

For 12 years, prior to relocating to China, Toby was a consultant to Music Theatre International, the leading licensor of the majority of musical theatre.  Toby often lectures on theatrical production, management and marketing in major educational institutions and at arts conferences worldwide and is a consultant to various theatrical corporations on 4 different continents. 

 

M   O   R   E       T   O       E   X   P   L   O   R   E 
 

High Resolution Headshots Featured Photos Past Shows Past Marketing & Production Past Film & TV

TOBY SIMKIN is a prolific theatrical impresario worldwide – The Female of the Species (West End); Tony® Award winning I Am My Own Wife (West End, Broadway and USA tour); Tony® Award winning Death of a Salesman  (West End and Broadway); Vanessa Redgrave and Brian Dennehy in Tony® Award winning Long Day’s Journey into Night  (Broadway); Liam Neeson and Laura Linney in Tony® Award nominated The Crucible (Broadway) and Julie Andrews in Victor/Victoria (Broadway).  In Asia, his credits include the national tours of 42nd Street (China); Elton John & Tim Rice's AIDA (China), LUMA (China), FAME (China), Jekyll & Hyde (Taiwan) and The Rocky Horror Show (Korea, New Zealand, Singapore). Other production credits worldwide include Plácido Domingo, José Carreras and Luciano Pavarotti in The 3 Tenors; Forever Plaid; Blood Brothers (UK, Canada and Broadway); Temptation (West End); Jerry Lewis in Damn Yankees (West End); The Shanghai Ballet’s White Haired Girl; Savion Glover; Arsenic and Old Lace; Driving Miss Daisy; Victor Garber in Love Letters; plus marketing over 120 Broadway/Off-Broadway/West End shows and tours from Annie to W;t. An award-winning internet pioneer, Toby is credited with leading the Broadway theatre industry into cyberspace in the early 1990s. Toby is a consultant to various theatrical corporations and is currently living in Shanghai. Next major West End/Broadway project - a new musical telling one of China's most beloved stories. Online at www.TobySimkin.com.


 
Toby Simkin ... Chairman & CEO
DJ Wizniak ... Executive V.P., Creative
Tim Lawson ... Producer, Australasia
Richard Hardwick ... UK Liaison
Zacchary Barfield ... UK Liaison
Lee Jung Woo ... Korean Liaison
Andrew Wu ... Accountant
Wendy Wang ... Licensing Manager
Jack Chen Lin ... China Relations
Leo Liao ... China Advisor
Jones Yan ... PA to Toby Simkin
Ryan Chen ... PA (Film & TV)
Jake Chen ... China Photographer

 

 



 BROADWAY
  Long Day's Journey Into Night
       (Tony® Award)
  I Am My Own Wife
       (Tony® Award)
  Death of a Salesman
       (Tony® Award)
  The Crucible
       (Tony® Nomination)
  Marc Salem's Mind Games
  The Price
       (Tony® Nomination)
  Blood Brothers
       (Tony® Nomination)
  Victor/Victoria

 WEST END (London)
  The Female of the Species
       (Olivier Nomination)
  I Am My Own Wife
      
(Pulitzer Prize)
  Death of a Salesman
       (Olivier Nomination)
  Blood Brothers (Liverpool)
       (Olivier Award)
  Temptation

 OFF-BROADWAY/USA
  Improvography  I  (and II)
  Classical Savion
  Savion at the Rialto
  Matt & Ben
  Batir
  A Hot Minute
  An American Canteen in Paris
  Spotlight Broadway
  Relatively Speaking  

 CANADA
  Forever Plaid
  Driving Miss Daisy
  Something in the Air
  Blood Brothers
  Connie Francis
  The Ecstasy of Rita Joe
  Damn Yankees
  Arsenic and Old Lace
  Love Letters

 AUSTRALASIA
  The Rocky Horror Show
  Jekyll & Hyde
  Fame
  LUMA
  AIDA
  42nd Street
  Long Day's Journey Into Night
  Hamlet
  Much Ado About Nothing
  The Tempest
  Hello, Dolly
  Richard III
  Annie
  Gypsy

 FILM/TV
  Sacrifice of Yang GuiFei
  Jekyll & Hyde
  Putting It Together
  Smokey Joes Cafe
  Victor/Victoria
  Volkswagen (commercial)
  MTI OrchEXTRA (commercial)
  CASF KIDS (commercial)
  Damn Yankees (multicast)
  Tribute to Gilda Radner (TV)
  Godspell (TV)

 EVENTS
  The 3 Tenors
  The White Haired Girl
  Microsoft
  COMDEX
  Windows World
  SkyDome Opening Ceremonies
  Volkswagen EuroVan Launch
  Toronto Arts Awards
  The Dinosaur World Tour

 MAJOR SPEECHES
   


 

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Mr. Simkin is a Broadway producer of such Tony award winning hits as I Am My Own Wife, Death of a Salesman, Long Days Journey Into Night and the The Crucible. He has also produced I Am My Own Wife and Death of a Salesman on the West End of London.  Toby developed Broadway concepts and strategies within the China region that secured a national theatre network and enabled Broadway touring productions to be presented throughout China.  In Beijing, Shanghai, Wuhan, Nanjing, Suzhou, Changsha, Chengdu, Guangzhou, Nanning and Hangzhou and elsewhere in China - 42nd Street, FAME the musical, Disney's production of Elton John and Tim Rice's AIDA.  In Taiwan, starring Brad Little, Jekyll & HydeJekyll and Hyde performed in Taipei, Tainan, Taichung and Kaohsiung. In Seoul Korea, Auckland, Christchurch and Wellington New Zealand, The Rocky Horror Show.  He has worked extensively in the broadway internet and broadway marketing industry throughout Australia, the U.S., England and Canada, with more than 120 shows, ranging from the Broadway shows of Blood Brothers and Victor/Victoria, to the live concert spectacular of The 3 Tenors to international tours of The Shanghai Ballet. He produced a critically acclaimed production of The Long & The Short & The Tall and was Stage Manager of the Royal Command Performance of The Tempest, starring Keith Michell, which opened the XII Commonwealth Games Festival in 1982. Mr Simkin produced a recording of a new musical The Promised Love in Leningrad, Russia during the coup. Over the last twelve years Mr. Simkin has worked in the entertainment technology sector, both for Microsoft Corporation and as an entrepreneur creating over 150 theatrical internet web sites for the vast majority of Broadway shows, joint technology ventures and bulletin board systems.  Mr. Simkin pioneered bringing broadway theatre to the Internet with a Bulletin Board Service in 1989 called ShowCall in conjunction with the League of American Theatres & Producers.  Since then, Toby has produced and developed websites for broadway shows, broadway plays, broadway musicals and generally, the majority of broadway theater.  Mr. Simkin pioneered bringing Broadway theater to the Internet in 1995 with a web site for the broadway show Victor/Victoria. In March of 1994 he built his first web site.  In April of 2000, Mr. Simkin sold the Internet company he founded in 1995, Theatre.com.  Mr. Simkin was Associate Producer of the Tony Award nominated Broadway play revival of Arthur Miller'sThe Crucible starring Liam Neeson and Laura Linney.  He is Associate Producer ofLong Day's Journey Into Night starring Vanessa Redgrave, Brian Dennehy and Philip Seymour Hoffman. In addition, Toby is managing all broadway internet and broadway marketing initiatives online for Long Day's Journey. He is currently involved with the Broadway production of I Am My Own Wife.   In conjunction with Nederlander Worldwide Entertainment, Toby produced 4 Broadway shows directed/choreographed by Wayne Cilento for Celebrity Cruises to launch the Constellation in Europe. Broadway Plays include Long Day's Journey Into Night and The Crucible. Mr. Simkin is currently Executive Producer of Nederlander Worldwide Entertainment, responsible for the development and production of new business in both the legit, cruise, technical & web industries and foreign markets, and producing Savion Glover improvography throughout the world.  He also served as Chief Technology Officer of Broadway Digital Entertainment, managing the broadway internet and broadway marketing for the Broadway Theatre Archive and Broadway Tonight series, and is a consultant to Music Theatre International, the leading licensor of the majority of broadway musical theatre, responsible for all broadway internet and broadway marketing. 伦敦 纽约 上海 北京 剧院 剧院管理 戏剧性产品 百老汇的演出 制作 音乐剧剧场 音乐剧 百老汇的魔力 舞台表演 百老汇 获奖 《牺牲》 《牺牲杨贵妃》 《一场豪华的中国大秀》 百佬汇中国合资公司 百老汇国际剧院管理